mission.

I’m Joss Norse, a London based Director & DOP, available worldwide - diving into the intersection that merges sports, fashion and lifestyle.

I've always been drawn to this intersection of sports and fashion — having grown up on a small volcanic island in the Atlantic; surfing, cycling and running have lead these two worlds to always play a big role in my life, constantly shaping the way I create.

I often take lighting cues from one another, always aiming for a fresh approach — building visuals that connect on a deeper level, offering the mind an image never seen before, leaning into bold compositions, strong contrast, and a mix of formats to bring out different textures and moods in every shot.